With the school year starting and fall sports beginning, I want you to think about this.
Parents, coaches and athletes all share a common goal, the goal of helping you stand out, gain attention, and solidify a spot on a collegiate roster. Conversely, most of your money is spent on things that help you fit in not stand out. You’re investing in the wrong things. We all want to “earn” an opportunity, but we don’t want to “pay” the price to get there. Being a great athlete is no longer enough. Practicing extra is no longer enough. Ability and time are two constants every athlete has access to. You must invest in the 10 percent extra that 90 percent of athletes do not have.